When Walt Disney realized cheap tourist traps were enveloping Disneyland, he began a nationwide search for enough land to hold every dream he could imagine. What happened next would require a heightened degree of CIA-level secrecy for Disney’s undercover team, who launched a misinformation campaign that included dummy corporations and secret transaction. However, when a keen-eyed reporter cracked the code, Disney was forced to show his hand. Gary McKechnie, a former stand-up comedian-turned-best-selling author, will teach us of not only subterfuge, but also the monumental innovations and engineering feats required creating a whole new world.
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