BUILD UP 2.0: Market Sizing & Competition

910 South Boston Avenue,Tulsa OK 74119

03 October, 2022

Description

Attend 6/8 Workshops to be entered into a drawing for $2,500 grant from Sky's the Limit and another drawing for a new iPAD Pro. You MUST attend in-person to qualify for the iPad Pro drawing 6/8 sessions. If you've ever uttered the words "I do not have competitors" then you need this workshop to right-size your competitive ship. Learn how to build a market size and competitive analysis to help determine your launch markets, and key value propositions. Startup school is now in session! During this two-hour workshop, you will learn how to create a Total Available Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM), and how to use competitive analysis tools to increase your competitive intelligence. This workshop will further break down: Competitive intelligence overview and thinkingMarket Sizing How-toCompetitive analysis toolsLearning Outcome: Create a TAM, SAM, SOM, or competitive grid. You will leave this workshop prepared with a foundational knowledge of how to launch the right product in the market, at the right time. Come join us for our tech-entrepreneur startup school program in-person or Zoom. This workshop is free and open to all excited to learn about launching a business or retracing their steps. Attend 6/8 Workshops to be entered into a drawing for $2,500 grant from Sky's the Limit and another drawing for a new iPAD Pro. You MUST attend in-person to qualify for the iPad Pro drawing 6/8 sessions. About Hailey Mortimore Hailey Mortimore is a market research and insights consultant and owner of Sage Outcomes, a market research firm specializing in serving healthcare and mission-driven organizations. Hailey is also an Entrepreneur in Residence with Build In Tulsa (partner of Atento Capital) and a Strategic Advisor to FastFocus. Hailey originally hails from Boston, where she started her career in neurotechnology research and medical tech startups. In Partnership with the Center for Creativity Tulsa Community College (TCC)