MarketMix 2022: The Future of Marketing

2211 Alaskan Way,Seattle WA 98121

25 August, 2022

Description

MarketMix 2022: The Future of MarketingThis year’s conference features new speaker formats, topics beyond just marketing, and fun networking opportunities. Join us to learn how to prepare for the future of marketing.  Agenda8:00 - 8:30 | Breakfast & Networking 8:30 - 8:45 | Opening Remarks 8:45 - 9:45 | DEI RealTalk Panel We're Past the Point of Diverse Photos on Your Website Panel: Kim Flanery-Rye, Glenn Block 10:00 - 10:45 | Breakout Session 1 Designing for an Inclusive Web (Presentation), Aaron MarthCreating Your Marketing Plan of Action (Workshop), Emily TrickeyLeading in a Social World (Presentation), Aaron TemplerMarketing in the Metaverse: Or How I Learned to Stop Worrying and Love Extended Reality (Presentation), Benjamin Gold10:55 - 11:45 | Coffee Talk Be in the audience for a live episode! Guest: Mx. Pucks A’Plenty “The They They, Yas Queen of Burlesque” Host: Julie Lichtenberg 12:00 - 12:45 | Breakout Session 2 Incorporate AI and Other Auto Methods Into Your Marketing (Presentation), Christina DiPinto and Dr. Kathy CoxDo Your Customers ❤ You Enough? (Presentation), Bryan RutbergSuccessful Streaming Strategies for Digital & Traditional TV Buyers (Presentation), Sarah CampYour Org Chart Should Not Be Your Website Navigation (Presentation), Chuck Johnston12:45 - 1:15 | Lunch & Networking 1:15 - 2:00 | Breakout Session 3 Secrets of Sustainability: Motivating Pro-Environmental Consumer Behavior (Lecture) | Professor Mathew IsaacThe Blunt Truth About Cannabis Marketing and Advertising (Presentation), Brittany ParkerNavigating the Future of Sponsorship Marketing (Presentation), Paula Beadle2:15 - 3:00 | Breakout Session 4 FOMO Isn’t a Marketing Strategy (Presentation), Jocelyn QuallTackling Implicit Bias: Research in the Metaverse (Workshop), Svetlana Gershman & Janice AndersonOffice Hours Roundtable | Preston Parshall3:15 - 4:15 | Keynote What You Don’t Know About Your Audience is Killing Your Marketing (Presentation), Rand Fishkin In this presentation, Rand’s going to examine the mistakes most organizations make in connecting real audience behavior to marketing investments, and show a better way. 4:15 - 4:30 | Closing Remarks 4:30 - 5:00 | Snacks & Networking Breakout Session TopicsAccessibilityArtificial IntelligenceCannabisCustomer SatisfactionImplicit BiasMarketing PlansMetaverseSponsorshipsStreaming StrategiesSustainabilityWebsites*detailed agenda and speakers: https://amapugetsound.org/marketmix. Speakers and sessions added frequently. This page last updated 8/4/22. Free HeadshotsIs your headshot from before the 2020 lockdowns? Mike Nakamura Headshot and Portrait Photography will be present, offering free headshots to all attendees. Attendees Can ExpectBreakfast, Lunch, Snacks, and BeveragesFree ParkingMother’s RoomNetworking OpportunitiesADA venue accessRefund Policy | Attendees can receive refunds if requested before 12:00am on August 22, 2022.