1. Aly's Blonding Technique
There are no cutting corners with Aly's intricate technique. Learn to create seamlessly blended blondes for 12 to 14 weeks between appointments. We'll deep dive into her daily, in-salon placement approach, methods for toning/melting, and formulation breakdown. As a colorist, take pride in executing made-to-order custom colors for the individual to achieve their ultimate goals. Take your color service to the next level with Aly's signature jaw- dropping blowout and style.
2. Building Confidence
Behind the chair, confidence is key. Aly's passion for hair and the industry will leave you feeling inspired with an arsenal of strategies to enhance your services. Her zero-to-hero story encourages you to reinvent yourself, regardless of how many years are under your belt. As well as opening the conversation to understanding why providing a kickass, luxurious guest experience matters for retention and how to upgrade and customize it to tailor to.
3. Knowing Your Worth and Raising Your Prices
With 20 years in the industry, Aly has seen and livedthrough the shift from commission to booth rental and ishere to provide her survival quide to it all. Through herexperiences, she's realized understanding your worth may mean starting over. Although scary, it's not impossible. Over 4 years she's learned to rebuild her book, market herself to her dream clientele, avoid burnout, and navigate an ever-changing industry. Aly also teaches that intertwining your pricing with your worth will result in luxurious pricing for luxurious hair.
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