Internal Branding and Communication

2525 E 36th Cir N,Wichita KS 67219

13 July, 2022

Description

Calling all marketers! You’ve probably been tasked or are tasked to aid with employee recruiting and retention. It’s a partnership between marketing and human resources. Some firms aren’t large enough to have a full-time human resource coordinator while others are. Regardless, marketing plays a role in assisting with recruiting and retention. Marketing is also responsible for the internal message and branding for the firm. Come hear from the panel of marketers who have been through a shift in their company culture pertaining to recruiting and retention. Attendees will walk away with: How to better align marketing and human resourcesIdeas on recruitment and retention campaignsHow to overcome internal barriers to implementing an internal branding campaign Panelists include: Dana Taylor, Director of Marketing & Branding, HFG Architecture Christina Beaird, CPSM, LEED Green Associate, Marketing Manager, Professional Engineering Consultants Hannah Scott, Director of Culture and Talent, Building Controls and Services, Inc. The panel will be moderated by Jordan Buxton, Strategy and Innovation Consultant, Sevenfold