Honoring Juneteenth: Local Brewery Gets It Right

Denver CO

17 June, 2022

6:11 PM

Description

DENVER (CBS4)– Juneteenth commemorates the end of slavery in the United States. The federal government officially recognized Juneteenth in 2021, but the "new" holiday has been celebrated for more than 150 years. The commercialization of holidays isn't new in America, however, many feel there's already a disconnect between companies and the significance of June 19. Walmart's Juneteenth ice cream sparked criticism on social media, prompting the company to remove the product from its shelves. Many accused the big box store of being tone deaf. Images of Juneteenth plasticware and can coolers with the phrase "IT'S THE FREEDOM FOR ME" went viral. Spangalang did more than slap "Juneteenth" on a can. Norman Harris, the organizer of the Juneteenth Music Festival, helped guide Spangalang with the concept and flavor. A local Black artist, Jermaine Jude, designed the can's label. (CBS Denver)Read more at CBS Denver.