Fresh Market understands that shopping for healthy foods can be time consuming and, sometimes, stressful.
Nutritional Options for Wellness (N.O.W.) is a new tool that can help Fresh Market shoppers quickly and easily identify healthy food options.
The N.O.W. tool pairs Fresh Market foods with one of four color categories. Color categories indicate a food's nutritional value. Those interested in making healthier food choices can simply look to a food's color category to inform their shopping decisions.
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