'CATCHING HELL' Book Launch-Wine Tasting w/ Allen Ricca & Michele D'Aprix

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316 West Geer Street,Durham NC 27701

03 June, 2022

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RSVP to reserve your copy! Allen Ricca's new book, Catching Hell: The Insider Story of Seafood from Ocean to the Plate is on sale @LouElla! FRIDAY, JUNE 3, 2022 6-8:00PM You are invited to reserve your book now, along with a spot at the Louella back bar for June 3rd's book launch and wine tasting. Books cost $26.99, but with an RSVP, guests will receive a $5 discount. Join us for an evening of good wine and banter, as we celebrate the book launch of author Allen RIcca's new release, Catching Hell: An Insider Story of Seafood from Ocean to Plate. After years of experience running the family wholesale seafood company, Val's Ocean Pacific, Allen has also become an entrepeneur, having crafted a portfolio of food-driven businesses...from the V.O.P. seafood spring-board, to Winchell Mountain Coffee, and most recently, a fine wine importing endeavor a la Village Wine Imports. Louella-owner Campbell Davis is a regular customer buying and selling the Village wines, so we saw a perfect opportunity to bring the businesses together in Durham, NC for the night, as Allen travels the US to promote the release of his memoir. 6:00-6:30PM WINE TASTING Featuring the wines of shop-favorite winemaker Michele D’Aprix, Chris Campbell will also be on hand, pouring other selections from the Village Wine Imports portfolio. Wine will flow throughout event, from 6:00-8:00pm, with snacks served to support the curious audience gathered. Come early, get books signed, & grab a drink. 6:30-7:15PM TOWN HALL CHAT Join us for a ‘town hall’ discussion with author Allen Ricca, as he talks about his new book, Catching Hell. Winemaker Michele D’Aprix will also join in, with the Q & A moderated by Village Wine Imports National Sales Director Chris Campbell. 7:15-7:45PM MORE QUESTIONS? What else would you like to know? Allen will answer questions and continue to sign books for anyone interested. Call Cam at LouElla to pre-purchase books, & ask about discounts on Village Wines-to-go. Custom 3pks/6pks will be discounted 10% and 12 bottle mixed cases can be ordered at a 15% discount. 7:45-8:00PM THE LAST CALL Grab a last glass, buy your book & wines-to-go, check out the store set, or head to the bar for more drinks with Cam and the Durham locals! Enjoy the book and bottles! We appreciate you spreading the word on a good read and the great wines!

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