Factory Sessions: Brand Identity Logo Making

3704 Northeast 2nd Avenue,Miami FL 33137

01 June, 2022

Description

Join the The Miami School of Fashion Factory Sessions and learn about brand identity and logo making. Learn how to expand a brand identity palette through the inclusion of graphic marks or icons, color, secondary typefaces, and/or images. You will be creating and giving a visual identity to an imaginary start-up company, and applying that visual identity to a number of forms. You will also develop a logotype and accompanying graphic palette to visually represent your company, as well as apply that design to a number of different applications to see it at work. This workshop will be led by Istituto Marangoni's design professor Amy Berkowitz! Each participant provides his own materials.