Minuteman Press Franchise Wilmington Aids Local COVID-19 Recovery

Wilmington DE

01 October, 2020

9:33 AM

Description

For local businesses in Wilmington, Delaware, the COVID-19 pandemic has disrupted everything. One local business, the Minuteman Press printing franchise owned by Tom Lord, has launched a free platform called Bounce Back Wilmington to boost the community and help others bounce back. Tom says, “March was a strong month for us in sales, but then the bottom dropped out on everyone due to COVID-19 and we knew we had a role to play. We started Bounce Back Wilmington (part of Bounce Back USA by Minuteman Press International), a free initiative to support local businesses with free listings and stimulate the local economy by having those businesses share special offers and discounts.” He adds, “Through Bounce Back Wilmington, we are happy to offer free advertising to our area’s business owners as well as extend our expertise in marketing if they need us. Through our center, they are promoting their services online for free.” A lot of people who decided to bounce back together are taking an alarming spring season and turning into a hopeful autumn. Printing Products and Services in the COVID-19 Era Because of the nature of the industry, printing is an essential business due to the products and services provided to critical industries. “We are designing and printing signs and menus for our favorite local restaurants and also providing health and safety signage and customized PPE to multiple industries. April might have been a tough month for everyone, but we really are bouncing back as a team here in the Wilmington area,” Tom says with a measure of pride. The state of Delaware and the city of Wilmington both relied upon Tom and his center for PPE, followed by the state courts who bought 30,000 gloves needed to continue safe operations. “We made sure everyone who would benefit from our assistance knew about Bounce Back Wilmington through active social media and our postcard mailings,” he says. Back to School Thanks to Minuteman Press, school districts in Tom’s area are assured that their printed social distancing signage, floor decals, posters and window graphics are clear enough to fulfill guidelines while colorful enough to welcome children and staff back. Tom says, “We have a small staff and kept everyone on board since day one and cross-trained them so we have self-sufficiency within our individual staff members. One of the positive aspects of all of this is recognizing our great capabilities and making sure everyone can do any job our clients need.” Tom’s calm assurance and fast response has invigorated the drive to thrive in spite of restricted hours and new rules. In fact, he’s able to work in the new situation to the advantage of businesses through Bounce Back Wilmington. “We are doing more direct mail than ever. We have our permit through the post office which gives us the ability to get inexpensive rates for our clients. We are designing brands from scratch in some cases and in others refreshing them and then printing, sealing and delivering mailing campaigns to the post office for everyone.” “We will always pass value on to our customers, so seeing the results of our efforts come to fruition is a good feeling.” For more information on Minuteman Press in Wilmington, DE, visit https://www.wilmington.minutemanpress.com. For Bounce Back Wilmington, visit https://bouncebackusa.minuteman.com/locations/de/wilmington/. Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com.