University Of Houston: A Taste of Entrepreneurship

Pasadena TX

09 April, 2022

7:05 AM

Description

Press release from the University of Houston: Wolffest Celebrates 20 Years at UH Celebrating its 20th anniversary this year, Wolffest is a spring tradition at the University of Houston. For three days, Butler Plaza becomes a thriving bazaar of competing pop-up restaurants and students enthusiastically selling their wares in brightly decorated tents. Since committing to the project last fall, students teams from the Cyvia and Melvyn Wolff Center for Entrepreneurship have been working hard developing products, lining up vendors and brand partners, creating marketing plans and setting prices. Their focus? Raising money for scholarships and student activities. As the nation's No. 1 undergraduate entrepreneurship program, the bar for success is higher than ever. We went inside the tents of this WCE capstone course, which raises $250,000 annually, to get a glimpse of what the students hope will be a success - but it's never without unexpected challenges The long hours of preparation for the festival have been stressful and fun according to Moodi Odat, Wolff Center Entrepreneurship senior. His biggest challenge as CEO of the Houston City Limits team was learning how to motivate people without a monetary reward. He's learning a lot about leadership and said that reminding his team of the "worthy cause" – scholarships for future students – has proven to be the best driver. Photos >> This press release was produced by the University of Houston. The views expressed here are the author's own.