Sales Enablement & Marketing: The Crucial Overlap for Revenue Generation

2750 Egypt Road,Audubon PA 19403

21 April, 2022

Description

New date! ANA Panel Session & Networking Event: Sales Enablement & Marketing: The Crucial Overlap for Revenue Generation ANA Panel Session & Networking Event: Sales Enablement & Marketing --The Crucial Overlap for Revenue Generation ANA Panel Session & Networking Event: Sales Enablement & Marketing -- The Crucial Overlap for Revenue Generation 6:00 PM - 8:30 PM Chadwick's - 2750 Egypt Road, Audobon, PA 19403 Tickets: $25 member / $35 non-member Cash bar. Heavy Hors d'oeuvres will be served. Infusion of Great New Marketing ideas. If you ask five different people how they define sales enablement, you’ll likely get five different answers. One thing is for certain, sales enablement is a hot topic of discussion, and a big area of investment for business-to-business companies. For Marketing teams, it’s often a major grey area. Who does what? Is this a sales function, or a marketing responsibility? How are high-performing teams collaborating to create and distribute content to effectively sell products and services to customers? Join us for this ANA B2B marketing event for a high-impact discussion on: Who owns sales enablement? What kind of technology is best for sales enablement? Best practices for messaging and content How Marketing and Sales can work effectively together to drive revenue Predictions for 2022 and beyondPanelists: Josh Irons, President, River Avenue Digital Michele Plunkett, Vice President, Strategic Partnerships, VSA, Inc. Megan Tomlinson, Director of Events, Membership and Services, Valley Forge Tourism & Convention Board Ken Peffer, VP Sales & Marketing, VSA, Inc. (Moderator)Space is limited. Save your seat today! And thank you to our sponsor, GODFREY! NEW MEMBER SPECIAL: Take advantage of a special promotion running for new members. For anyone who joins as a new member (full individual membership level), the cost of registration to ANAb2bPhilly events will be on us for one year (12 months from date of registration), so join today to get the most out of your membership! If you have any questions about membership, reach out to us for answers. You can also find more details about membership here.