IMMiami Laboratory Sessions - Brand Identity Logo Making

3704 Northeast 2nd Avenue,Miami FL 33137

18 April, 2022

Description

Join the The Miami School of Fashion Factory Sessions and learn about brand identity & logo making. Learn how to expand a brand identity palette through the inclusion of graphic marks or icons, color, secondary typefaces, and/or images. you will be creating and giving a visual identity to an imaginary start-up company, and applying that visual identity to a number of forms. You will also develop a logotype and accompanying graphic palette to visually represent your company, as well as apply that design to a number of different applications to see it at work. This workshop will be led by Istituto Marangoni's design professor Amy Berkowitz! Each participant provides his own materials.