Bozeman-based online retailer, &Roam, Launches First Product Line

Billings MT

17 November, 2020

6:59 PM

Description

Women-led &Roam launches “The Montana Box” with mission of shining light on local businesses and filling gap for travelers who miss exploring BOZEMAN, November 17, 2020 — &Roam, online shop and travel community, announced the pre-sale of their Montana Box this week. The pre-sale marks the official launch of the women-owned business, founded by Bozeman residents Aimee Miller and Abby Mickolio. “Shopping local is more important this year than ever before. In order for communities to stay vibrant, small businesses need our support. The best way we can show support is to shine a spotlight on the talented businesses whose products we believe in,” says co-founder Abby Mickolio. &Roam offers limited-release, lifestyle boxes featuring hand picked items from local retailers by region. &Roam’s first product offering, “The Montana Box,” features a curated collection of products made exclusively in Montana. A majority of the companies selected for the collection support local social and community causes, and all of them reflect a distinctly Montana state of mind. Featured companies include 1889 Wax Lighting, Béquet Confections, Corvidea, Noteworthy Paper & Press, Rock Creek Soaps, Treeline Coffee Roasters and UPTOP. After a year of planning and refining the &Roam concept, Miller and Mickolio decided to launch the brand in November before the holiday season. “With COVID fatigue setting in and holiday plans being rearranged or put on hold, people are looking for a way to connect with their loved ones. While digitally connecting with family and friends is wonderful, people are getting burnt out on those platforms and looking for a more tangible and creative way to connect,” says Aimee Miller. Her hope is that customers will discover &Roam’s Montana Collection and share it with family and friends that they would typically travel with and either relive a past trip or get excited for a future one. &Roam is also working with Montana-based companies for corporate gift solutions. Acknowledging that holiday parties will look a little different this year, the company is working with businesses to create a custom holiday experience for their employees. Realtors and corporate offices are also using &Roam gift boxes as a way to welcome their new clients to the state. The company is set to fulfill orders for online customers across the nation and has already begun accepting orders. Connecting travelers is the passion that drives the business. After customers explore their latest collection, &Roam encourages them to browse their social media and website to learn more about the state that they are currently featuring. ABOUT &ROAM &Roam knows that everyone misses traveling and they are inspired by the wayfarer community. The company is based in Bozeman, Montana and they ship to anywhere in the US. For more information and to shop online, visit androam.com. Connecting travelers is the passion that drives the business. After customers explore their latest collection, &Roam encourages them to browse their social media and website to learn more about the state that they are currently featuring. They offer a newsletter to their customers and are active on Facebook and Instagram @and.roam. Businesses, realtors, and merchants that want to connect with the owners should reach out directly to [email protected] or 406.219.1102. ###