Sales Enablement & Marketing: The Crucial Overlap for Revenue Generation

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1210 Stanbridge Street,Norristown PA 19401

23 March, 2022

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March ANA Panel Session & Networking Event: Sales Enablement & Marketing --The Crucial Overlap for Revenue Generation March ANA Panel Session & Networking Event: Sales Enablement & Marketing -- The Crucial Overlap for Revenue Generation Wednesday, March 23rd 6:00 PM - 8:30 PM von C Brewing: 1210 Stanbridge Street, Suite 300, Norristown, Pennsylvania 19401 Tickets: $25 member / $35 non-member Cash bar. Light meal included. Infusion of Great New Marketing ideas. If you ask five different people how they define sales enablement, you’ll likely get five different answers. One thing is for certain, sales enablement is a hot topic of discussion, and a big area of investment for business-to-business companies. For Marketing teams, it’s often a major grey area. Who does what? Is this a sales function, or a marketing responsibility? How are high-performing teams collaborating to create and distribute content to effectively sell products and services to customers? Join us for this ANA B2B marketing event for a high-impact discussion on: Who owns sales enablement? What kind of technology is best for sales enablement? Best practices for messaging and content How Marketing and Sales can work effectively together to drive revenue Predictions for 2022Panelists: Joshua Bostrom, Consultant, Salesloft Rachel Riley, Associate VP of Communications & Spokeswoman, Valley Forge Tourism & Convention Board Josh Irons, President, River Avenue Digital Ken Peffer, VP Sales & Marketing, VSA Prospecting (Moderator)Space is limited. Save your seat today! And thank you to our sponsor, GODFREY! NEW MEMBER SPECIAL: Take advantage of a special promotion running for new members. For anyone who joins as a new member (full individual membership level), the cost of registration for all remaining 2022 ANAb2bPhilly events will be on us, so join today to get the most out of your membership! If you have any questions about membership, reach out to us for answers. You can also find more details about membership here.

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