Interesting Research Project: Brand Communication- $200 cash incentive

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Charlotte NC

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Hello. First, we’re a bona fide research company (www.boo-i.com) that has been in business for over 20 years. Rest assured this is not a scam. So, why are we posting? We are conducting a really fun and interesting qualitative research project about how brands communicate – particularly their advertising. It starts next week and is sponsored by a well-known financial company. If you…. a) currently have a bank/credit union/online banking checking and savings account b) are 22-35 years old c) have a college degree d) are willing to openly tell us of your views on brand communications then this could be the project for you. It’s a two-part project: a) Some ‘homework’ about brands and advertising (taking screenshots of stuff that pops up on your phone) - for which you get $100 and b) Then an online mini-group discussion of four people (you’d be one of them) about advertising – for another $100. Our task is to help this bank understand what makes good communication these days and how they can improve. Honest, open feedback is what we want. Nothing hidden. We want to understand fully what you feel about this area. We will be compensating $200. Stage 1: $100. Stage 2: $100 If you're interested in helping us, please answer the following questions: Name: Age: Gender: Ethnicity: What is your living situation (single & living alone, single & living with a roommate /family, married, etc): Number/ages of children living in household (if any): Highest level of education completed: Your Occupation: Which social media platforms do you use (Facebook, Instagram, Twitter, Pinterest, Nextdoor, TikTok…other): Who you currently bank with: On a scale of 1-10, how do you feel about advertising? Why is that? Tell us about any passions or hobbies you enjoy: Which 3 words best describe your personality: Email: Phone number: City you live in: Thanks. Hope to work with you.

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