Influence and Persuasion

225 Palm Bay Road Northeast,West Melbourne FL 32904

09 November, 2021

Description

Understand how people think and make decisions. Find out how to change their behavior ( for good ) with science based methods. Learn the proven concepts we have taught Uber, Heineken and other companies. Influence people in an ethical way. The factor that frequently determines whether people are going to make a particular choice is not the factor that counsels wisely or the one that leads to the greatest economic benefit. It's the one that's top of the consciousness at the moment. Robert Cialdini Based on the world's leading authors of behavioral science and Influence and Persuasion. Robert Cialdini, Daniel Kahneman, Dan Ariely, Daniel H. Pink, Criss Voss, Richard Thaler, Adam Grant and Simon Sinek. In this workshop you will learn: To create a mindset of a long-term relationship with your customers and employees and play the Infinite Game. (By Simon Sinek)How the brain works on decision making. The Two Systems of Thinking by Nobel Prize Winner Daniel Kahneman.To create solutions and journeys that nudge to build trust with your customers and help them to make better stress-free decisions. (By Dan Ariely and Nobel Prize Winner Richard Thaler)How to prepare people to be receptive to a message before they experience it.How to protect yourself and those you want to protect from unethical persuasion;How to recognize the most powerful “Moments of Influence”;What to say in the most powerful “Moments of Influence”;How to use these powerful tools to help solve your influence challengesThe principles of persuasion by Robert Cialdini. Which principles of persuasion are best for developing trusting relationships;Which principles of persuasion are best used in times of uncertainty;Which principles of persuasion are best when dealing with people who don't know you;Which principles of persuasion are best to use when people don't like you;How to recognize and use these principles ethically.Gustavo Couto Gustavo Couto is a professor, consultant, speaker, and entrepreneur in the software industry, he has participated in executive programs at d.school, MIT, Darden School of Business, and other renowned institutions. He holds several international certifications in Customer Experience, Design Thinking, Agile, and Scrum. Currently, he works as an innovation consultant for the world's leading companies, covering a total of 12 countries. He is the author of books on entrepreneurship, agile methodologies, and personal development. Hacker Hang was created by top-notch software engineers. We provide the perfect way to learn software development and technology by combining what really matters and vibrant teaching space. Looking for a career change? Looking at improving your current software skills? Interested in technology and STEM? Hacker Hang is for You