Innovation Workshop Series

500 West Overland Avenue,El Paso TX 79901

22 September, 2021

Description

Learn to develop, test, and grow new business ideas, products , or services before bringing them to market. The Pioneers 21 Innovation Workshop Series is an eight module program designed to help entrepreneurs and innovators learn to develop, test, and grow new business ideas, products , or services before bringing them to market using a collaborative structured approach. This series teaches you to use innovation methodologies, disciplines and tools such as design thinking, lean start up, and business model design across all industries and phases of the innovation process. Who should participate:Entrepreneurs with a new idea, product, or serviceBusiness owners and executive managementCreatives and students interested in innovationWhat to expect:Throughout the program, you will learn to use 20+ innovation tools to guide you and your team through the innovation process and develop new ideas + take home templates to use in your future innovation projects. In the classroom: eight group in-person workshops Self learning: tasks before and after each workshop1-on-1 supportAdditional BenefitsAny entrepreneur, innovator, or team who completes all 8 workshops in this series will be awarded 3 free months of business incubation services. Provided by Pioneers 21 following the end of the program to support you and your venture. For more information about our business incubation services, go to: https://pioneers21.org/business-incubator Program Overview Workshop 1: Team Alignment & ScopingYou’ll develop a model of how things are now and determine aspects that all stakeholders agree can be improved. Outcome/Output:Define scope the innovation challengeGather and align the right team to tackle the challenge and start the problem exploration phase.Workshops 2 & 3: Problem Exploration & Customer Development During the problem exploration phase, you will start exploring the challenge outlined in the scoping phase and validating your riskiest assumptions. Outcome/Output:Learn about your target customer and their painsDefine early customer persona and user journey map Check market opportunityDevelop an innovation thesisBegin designing and running problem validation experimentWorkshop 4: Ideation During this session, you and your team will learn to use innovation management and design thinking practices to generate and prioritize ideas to solve your customers' problem based on data gathered during the problem exploration phase. Outcome/Output:Develop and measure opportunity of multiple solution conceptsWorkshops 5: Solution DevelopmentDuring this workshop you'll learn to use innovation tools and practices to prioritize your most important features or concepts to make decisions on how to take them forward. Then expand your concept to begin crafting your customer value proposition which will be the basis for designing a business model. Outcome/Output:Low-fidelity prototypesValidated learningsWorkshop 6: Business Model DesignDuring this phase, you'll learn to use the business model canvas to develop your new or existing business model based on your customer value proposition. We'll explore new potential revenue models and develop ballpark figures which will project the viability of your idea without building a full-blown business case. Outcome/Output:Identify potential business modelsExplore additional revenue streamsCalculate ballpark revenue figuresDesign and run business model validation experimentsWorkshop 7: Validation In this workshop, you'll challenge and prioritize your assumptions, evaluate how ready you are to get out of the office and clarify experiments you'll run to validate your assumptions about customer and product market fit. Output/Outcome:Validated learnings related to market fit and business modelDefined validation experiments & strategyWorkshop 8: Pitch DesignTogether, you'll learn how to and craft a storyline of your pitch built around all essential building blocks; problem, solution, business model, credibility, and call to action. You'll be given the resources and feedback to make sure your pitch hits up. Output/Outcome:Develop a clear and concise storyDesign a visual presentationReady to pitch in front of senior stakeholders and decision makers Additional Information:If you have questions about this program and would like more information, inquire and contact Adam Marshall at [email protected].