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TUSCALOOSA, AL — Joining multiple Trussville-area athletes who have signed endorsement deals recently, former Hewitt-Trussville High School star Malachi Moore and former Clay-Chalkville standout DJ Dale are taking advantage of the ruling that now allows athletes to profit off their name, image and likeness.
Bojangles restaurant signed both Crimson Tide players to endorsement contracts, and Moore has also signed a deal with Milo's.
Go get it now#bojangles #itsbotime #partner pic.twitter.com/BLrp9kpbjJ— Dj Dale (@djdale94) August 2, 2021 #TeamBojangles Update Really pumped to announce that @malachi_moore13 is now repping the red and yellow.— Bojangles (@Bojangles) July 31, 2021 Moore, who enjoyed one of the best freshman seasons in the country this past season, recently used the new name, image and likeness rule to raise money for 5-year-old leukemia patient Ford Bertram.
Auburn quarterback and former Pinson Valley High School star Bo Nix also signed a deal with Bojangles, adding to his list of sponsors as well. Nix signed an endorsement deal with Milo's in July.
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