Learning at the Lab: Applying Personas to Social Media Strategy

285 Olmsted Blvd. Suite 11,Pinehurst NC 28374

21 September, 2021

Description

Learning at the Lab: Applying Personas to Social Media Strategy September 21st at Clicksuasion Labs 8:30 AM-11:30 AM 285 Olmstead Blvd. Suite 11 Pinehurst, NC 28374 Clicksuasion Labs invites you to attend our first in-person, post-pandemic workshop: Applying Personas to Social Media Strategy. During this workshop, you will learn how to craft detailed customer personas and determine which marketing channels to choose, how to frame messages, and how to craft engaging content. LEARNING OBJECTIVES Understand how to generate personas for your products and servicesIdentify strategies for applying personas to social media channelsDevelop one customer persona template unique to your product and/or serviceDevelop your ideal personas. Craft relevant, engaging content. Light refreshments provided. AGENDA 8:30 AM - 9:00 AM - Networking & Refreshments 9:00 AM - 11:00 AM - Workshop 11:00 AM - 11:30 AM Networking & Refreshments DIRECTIONS From the West, 211 towards Pinehurst, turn left onto Central Park Ave (street between Lowes Foods and Harris Teeter), turn right onto Olmsted Blvd., then left onto Emerald Necklace Lane. From the East, 211 from the traffic circle, turn right onto Murdocksville Road, turn left onto Olmsted Blvd., then right onto Emerald Necklace Lane. We are the southernmost building, also known as The Vanderbilt Building. Don’t worry. We dropped a pin: Clicksuasion Labs Clicksuasion Labs is a team of researchers who apply psychology, persuasion, and decision-science to marketing, sales, and communication. Behavioral science is a business without a shipping department. We are that shipping department. Clicksuasion Labs has three initiatives: researching, advising and training to deliver consumer psychology.