Gen Z Is Coming: Here’s What You Need To Know With José Rolón

1504 Oretha Castle Haley Blvd,New Orleans LA 70113

08 July, 2021

Description

Learn what Gen Z expects from their events and what that means for your business. Dinner: 5:30pm- 6:15pm / Program: 6:15pm - 7:30pm As another generation pushes the cusp of adulthood, it’s time for us to get to know Generation Z and what its clients expect from their events. Gen Z is remarkably different from their Millennial counterparts — they are more independent, competitive, and highly tech-oriented. In this session, Jose reveals the key characteristics that define Gen Z and how we, as event professionals, can go above and beyond their expectations. Takeaways include: 1. Why Gen Z is made up of authentic activists and what that means for your business 2. How the COVID-19 pandemic has changed their needs and how we can adapt 3. Best practices for communicating with Gen Z clients on their level Speaker Bio: A nuptial maestro for almost a decade, José has made a name for himself with his chill vibe and generous command, with his planning and design aesthetic making him one of the top rising wedding planners in NYC. He is frequently sought for his expertise on The New York Times, Brides, NACE, and more, as well as his work featured with Martha Stewart, Essence Magazine, Sophisticated Weddings Magazine, New York Weddings, and the Best of The Knot. Recently, he was named one Biz Bash's Most Influential Event Professionals. José lives in Brooklyn Heights with his three children, and as a single dad, has learned how to keep his cool under pressure. During COVID, José and his family chose to take TikTok by storm during quarantine! As a result, he has been featured and had appearances on NowThis News, CBS AtHome Videos with Cedric the Entertainer, Ellen’s Game of Games, Tamron Hall Show, Univision Se Habla USA, and The Drew Barrymore Show. If that's wasn't enough, José was named co-host of Season 2's webseries Parenting Wins airing in March 2021. Event Sponsors: Southern Food & Beverage Museum Patton's Catering The Plant Gallery