Build a Story Brand – Clarify Your Message So Customers Will Listen
In a one-hour hands-on workshop I will introduce you to the 7-part StoryBrand framework that uses storytelling to clarify your message. Then we will focus our attention on Part One of the framework - clarifying who the main character is in your story. (Hint: It’s not you – it’s your customer!)
At the end of this one-hour workshop you will walk away with:
1. The aspirational identity of your customer
2. An understanding of what your customer actually wants
3. The ability to articulate what you offer in a succinct way
When you can clearly describe who your customer is and what you offer, more of your customers will engage with your brand.
Discussion
By posting you agree to the Terms and Privacy Policy.