First Influencer Talent Firm to Move into the NFT Space

Los Angeles CA

20 April, 2021

12:58 AM

Description

Founder/CEO Kyle Hjelmeseth is trailblazing a path for influencers to monetize with NFT’s   LOS ANGELES, California – (April 19th, 2021): The rise of the Non-Fungible Token (NFT) brings exciting new possibilities for G&B Digital Management, led by Kyle Hjelmeseth, who has just inked a partnership deal with NAFT to make its mark in the emerging and evolving world of NFT’s. Recently nominated  for the “Diversity, Inclusion, and Equity” award for CEO of the year by the Los Angeles Business Journal, his mission has always been to give, create and protect the value that his digital creators have to offer. This is the very reason why G&B has placed such an importance on NFT’s. Embracing the Non-Fungible Token will be an invaluable tool for helping creators further monetize their content.   “We believe in the power of blockchain technology to democratize processes from currency to art, and NFT's are going to be the future of our virtual economy,” states Hjelmeseth.   The token is non-fungible because it represents a unit of data stored on a blockchain, or a digital ledger, which can represent a unique digital item like art, images, GIFs, songs or videos. NFT’s give collectors proof of authenticity and ownership of their digital assets, much like the serial numbers that a luxury brand issues for a product to verify its authenticity.   With G&B teaming up with NAFT, they become a powerhouse in the space, developing comprehensive strategies to ensure their exclusive talent NFT’s are seen by the right people at the right time. The alignment with NAFT offers a full service solution for influencers to enter the world of NFT’s and create their own Metaverse that engages their following.   “This creates a unique and intimate way for our creators and their fans to directly connect in a market place.” Says Bobby Bilina, Director of Talent for G&B. “For fans, it allows them the opportunity to invest and own a piece of their favorite celebrity, brand or influencer. For talent, it allows them direct access to monetize their art and digital assets without heavily relying on a supply chain to produce and hold inventory of a physical product.”   G&B’s innovative approach to building their talent’s Metaverse into another asset will help to revolutionize the digital uniqueness of their talent’s content and give new meaning to valuable digital properties. G&B will activate NAFT with two of their top influencers that have incredible star power: international YouTube travel and food superstar, David Hoffmann and World Record holding speed runner, Twitch streamer, and eSports star, David “GrandPooBear” Hunt. Hjelmeseth wants to help them connect back to their audiences and empower control over their incredible library of content. Explore the entire talent roster at gb-dm.com, and follow trailblazer @KyleHjelmeseth for a refreshing new approach on how he weaves in diversity, equity, and inclusion into the influencer marketing industry.   # # #   About G&B Digital Management: G&B Digital Management is a minority-owned, top-tier firm that specializes in guiding digital content creators in the fashion, lifestyle, travel, food, and hospitality sectors. The company seeks to create a better influence by reinventing the talent management experience with integrity, transparency, and a human touch. One of the leading firms dedicated exclusively to supporting online talent, G&B proudly partners with the most in-demand and unique influencers in the US/ EMEA. With a collaborative, solution-focused approach, the firm has built a reputation for providing unparalleled service to creators and brand/agency partners, working together to achieve enviable results. Placing a high value on education and empowerment, G&B established the College of Influence (CollegeofInfluence.com) for anyone looking to grow their influencer career. Deeply passionate about social justice, bi-racial Founder/ CEO Kyle Hjelmeseth also introduced the Normalize Equality initiative (NormalizeEquality.online) as a how-to guide for influencers, brands, and agencies seeking to weave diversity, equity, and inclusion into the influencer marketing industry. Discover G&B’s innovative approach to talent management at gb-dm.com. Follow @gnbinfluence on Instagram for influencer spotlights, career tips, and brand updates.