Seeking Public Relations Specialist

Atlanta GA

Description

We are seeking to hire a Public Relations Specialist who will be responsible for building and maintaining a positive image for our brand. You will be in charge of establishing and maintaining relationships with consumer, community, employee, and public interest groups by writing press releases and other media communications, responding to requests for information and press conferences, and seek and research for sponsors that compliment the values and what the brand stands for. To be successful in this role, you will need a deep understanding of consumer marketing. You will also need excellent written and verbal communication skills. You will need to know the history, mission and values of the brand. Previous experience in handling a press conference is also an advantage. Public Relations Responsibilities: *Responding to requests for information release or press conference from the media or designating a spokesperson or source of information. *Establishing and maintaining relationships with consumer, community, employee, and public interest groups. *Writing press releases and other media communications to promote clients. *Planning or directing the development of programs to maintain favorable public and sponsor views of the brand's agenda and accomplishments. *Studying the brand's objectives, promotional policies, and needs to build public relations strategies that influence public opinion and promote products, ideas, and services. *Preparing and editing brand's publications, including employee newsletters or sponsors' reports, for internal and external audiences. *Conferring with managers to identify trends and group interests and providing advice on business decisions. Public Relations Requirements: -Education in journalism, PR, marketing or related field. -Experience handling a press conference or conducting business meetings -Excellent written and verbal communication skills. -Ability to pitch to media. -Knowledge of consumer marketing. -An ability to work on big strategy plans as well as day-to-day tasks. -Ability to think both creatively and strategically. -Ability to run PR campaigns that deliver measurable results and meet objectives. -Deadline-oriented, inquisitive, with great follow-up and reporting skills. -Creativity in securing coverage and buzz with traditional outlets. -Understanding of social media and solid experience working with bloggers. -Project and budget management skills. -Responds well under pressure with strict time limit. -Quick and enthusiastic learner. If you qualify and are truly interested and feel that this is a job you can truly commit to please reply to the email with a resume and cover letter. SERIOUS REPLIES ONLY PLEASE