May Meeting with Boston

299 Creek St,Wrentham MA 02093

16 May, 2023

Description

May Chapter Meeting'5 Steps to Strategically Position Yourself in the Wedding Marketplace'Brand positioning is an often-overlooked piece of formidable marketing strategy. Still, it's the key to setting yourself apart from competitors and presenting your brand as a unique solution to clients’ problems. Attendees will walk away with Renee's five easy steps to position oneself in the right market and attract a clientele that fits in with their goals, including tips for those who are building all-new brand strategies from scratch. Takeaways include: How to divvy up your market into well-defined segments that drive your marketing approach.All the questions you need to ask to analyze your current position in the market (and how the answers influence what you do next).Tips for revisiting and refining your brand position to ensure you’re always up to date with the current market and where you stand.Tuesday, May 16, 2023 6:00 - 9:00pm Lake Pearl Wrentham 299 Creek Street Wrentham, MA 02093 Non-Member Tickets: $70 Member Tickets: $40 Students: $25 Light bites will be provided. Cash bar. Complimentary on-site parking available. MEET OUR SPEAKER, RENEE SABORENÉE’S LIFELONG LOVE AFFAIR WITH WEDDINGS STARTED OUT AS A HIGH SCHOOL DREAM that quickly evolved as she pursued a career in the industry throughout college and beyond. From rentals to planning to catering, her diverse experience has touched every corner of the industry and has led to her role as a multifaceted thought leader for event professionals everywhere. Inspired to start her own business, Renée received her MBA with a focus in entrepreneurship and quickly put her degree to work when she launched Urban Soirée® in 2017. Today, her award-winning company delivers elevated and romantic celebrations through full-service wedding planning and design for couples on the East Coast and destinations worldwide. Renée’s success with Urban Soirée® has earned her and her company numerous accolades, including being named as the Best of Boston® 2020 – Best IRL Wedding Planner by Boston Magazine. She was also recognized as ILEA Boston’s Top Planner in 2019 and has ranked in WeddingWire’s Couples’ Choice Awards for three consecutive years since opening her doors. When she’s not busy bringing her clients’ dreams to life, she’s committed to providing quality education to the industry through her podcast, The Confetti Hour, where she shares insight and fosters candid conversations with experienced wedding creatives. Her devotion to the future of the industry extends to her role as President of ILEA Boston, as well as her passion for one-on-one mentoring with the next generation of planners. Renée resides in Boston with her husband, Chris, and their dachshunds, Lincoln and Louie. In her spare time, you can often find her sipping on bubbly & oysters with friends, exploring the charm of New England, or traveling to far-flung destinations seeking out new cultures and design inspiration. Thank you to our sponsors!Hyatt Place Boston Seaport Lake Pearl Wrentham Urban Soiree Black Thumb Studio Montage Media Productions Luke Renchan Entertainment ROCKSTAR LIMO BPE Band