The Do or Die Color Run is a 5K, untimed event. At each kilometer mark, Color Runners are doused from head to toe in a different colored powder. Participants wear white at the starting line and finish the race plastered in color. Once the race is over, the fun continues at the Finish Festival, a larger-than-life party equipped with music, dancing, photo ops, and more massive color throws, which create millions of vivid color combinations. We like to say, Get Fit or Dye Tryin'!
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