Earned Media Strategies 101

1375 East 9th Street,Cleveland OH 44114

26 June, 2023

Description

Ever wonder how local businesses get profiled in news outlets like Cleveland.com, Crain’s Cleveland Business or WKYC? It’s because they have a newsworthy story and know how to share it strategically with the right outlets at the right time. This workshop will cover: What is news and what is notLocal news landscape Developing your storyMessaging and how to deliver themMedia tactics Dos and don’tsRegisterOther amazing perks of the workshop series: Entrepreneurial-focused topics specific to Cleveland/Northeast Ohio hospitality and tourismContinental breakfast and networking hour to meet workshop facilitators, other local business owners and managersEach workshop is only 90 minutesFree access to workshop recording (includes bi-lingual subtitles)One-on-one guidance from the experts through free post-workshop office hoursFree parkingSold? Great! Register today. Presented by:Sponsored by:In Partnership With: