Why Market Discovery Comes Before Prototyping

5901 Indian School Road Northeast,Albuquerque NM 87110

08 December, 2022

Description

Technologists cannot move from inventions to products without having a clear picture of the commercial picture. That is why we need to learn why your technology is only viable if it meets market need. We'll discuss: Why market discovery is so importantWhen to look at markets How to implement the market discovery processWhat to do when the market doesn't like your ideaSarah Boisvert’s pioneering technology experience intersects advanced “smart” manufacturing, 3D Printing and innovative workforce training. Her mission is to create pathways that often do not require college degrees to well-paying, engaging New Collar careers utilizing disruptive technologies like 3D Printing, laser machining, robotics, VR, and AI/machine learning. As co-founder of Potomac Photonics, Inc., she drove innovative product development for the laser for LASIK eye surgery and since selling the company has been dedicated to workforce training in her Santa Fe NM MIT Fab Lab. Lunch will be provided following the workshop - so registration WILL be required for a head count.